Team Contributions
The designs for the initial concept were worked on collaboratively by a team of four designers. Here’s the breakdown of responsibilities:
Concept: Juana Olmedo
Pattern design: Samantha Ray, Anisa Munoz
Typography: Samantha Ray, Laurie MacQueen
Copywriting: Laurie MacQueen
Initial bag design: Samantha Ray
Initial K-cup design: Laurie MacQueen
Visual refinement: Laurie MacQueen